When you say MASCOT, you also say Tested to work. These three words are much more than a slogan. Tested to work represents the company’s basic values and work strategy that penetrate the entire organisation, and form part of all employees’ awareness.
The mission is to develop, produce, market and sell the world’s best workwear and safety footwear, nothing less. “When we are working with something, we don’t mind taking a detour to make sure that we get a good result. This is how we create values for our customers and for ourselves!” says Michael Grosbøl, managing director and owner of the global company with its headquarters in Silkeborg.
An extensively tested brand
MASCOT is Denmark’s largest producer and supplier of workwear and safety footwear. The company’s employees work in many countries and numbers have grown, even during the crisis where they increased by no less than 41% from 2009 to 2013. Quality is one reason, according to Michael Grosbøl. People get value for money when they wear workwear from MASCOT: “Despite MASCOT having existed for some 30 years, we are among the newest companies but still one of the largest. We see that when people have chosen our workwear, they keep choosing it. This is what we are striving to achieve,” he says.
MASCOT does not compromise on quality and focuses on being Tested to work in all respects: in strategy, in work methods and in products. Things must be done properly on an extensively tested base after which the product must be functional, durable and modern for the user.
Leading innovation
In addition to reliable supplies and meeting requirements from dealers, companies and end users, MASCOT attempts to lead with innovative developments such as MASCOT® SmartStore, an online logistics and ordering system, where it is possible to handle ordering and deliveries for each employee in a company.
MASCOT also differentiates by having its own factories which not only ensures delivery but also aims to create excellent working conditions for the employees and MASCOT makes sure that the garments are produced under proper conditions. In this respect, MASCOT is an international example with several awards and Michael Grosbøl, who is dedicated to MASCOT gladly takes a detour to make a difference to the company and not least the customers, is able to put the massive success into precise words: “Our massive success”, he says “is summed up by: Development not just happens; it is something we create!”
